What is DMAE? Dimethylaminoethanol, or DMAE, is an organic compound naturally produced by the brain. It plays a part in the production of choline (a component of fat structures in cell membranes) and acetylcholine (a well-known neurotransmitter involved in memory, muscle control and other body functions).  What are the key benefits of Vitacost® DMAE?Topical application of DMAE has been studied for its effects on skin appearanceDMAE has also been studied for its effects on memory, concentration, emotional well-being and brain healthVitacost® DMAE is a targeted wellness solution - just for you.Supplies 100 mg of DMAE per single-capsule serving.Contains 100 servings per bottle.Great value. Potency • Purity • PrideAll Vitacost® supplements are formulated to deliver the level of support you expect and deserve. Whether you’re shopping Vitacost® vitamins, minerals, herbs or other key nutrients, their potency is guaranteed – what’s on the label is what’s in the bottle. Plus, all Vitacost® supplements adhere to the FDA’s Current Good Manufacturing Practices (CGMPs), ensuring that they are manufactured to high standards of POTENCY, PURITY, efficacy and safety. We take PRIDE in what we do, which is why we promise if you don’t love your product, we’ll take it back – even if the bottle is empty.  About Vitacost® BrandThe search is over. Vitacost® Brand supplements are focused on helping you create a strong foundation with simple, transparent formulas that support – and easily fit into – your daily life. Whether it’s Everyday Essentials you’re looking for or Targeted Wellness support, Vitacost® Brand supplements offer the high-quality solution you need at the value price you deserve. We continuously look for ways to improve technology, processes and ingredients, so you feel confident about what you’re putting in your body or giving to your family. And it’s all right here, at Vitacost.com®.

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